Are Your PPC Campaigns Performing Optimally?

You're investing in Pay-Per-Click advertising, but are you getting the best possible return? Costs might be climbing, conversion rates stagnant, or you may simply lack clarity on what's truly driving results. A professional PPC audit provides an unbiased, expert evaluation of your existing campaigns. We dive deep into your account structure, targeting, keywords, ad creative, and tracking to identify costly mistakes, reveal hidden potential, and provide a data-backed roadmap for significant performance improvements.

What Our PPC Audit Uncovers

Account Structure & Settings Analysis

Evaluating campaign organization, ad group relevance, location/device/audience targeting accuracy, network settings, and overall adherence to platform best practices.

Keyword Performance & Wasted Spend

Analyzing keyword relevance, match type usage, search query reports to identify irrelevant clicks, and the effectiveness of your negative keyword strategy to eliminate wasted ad spend.

Ad Copy & Extension Effectiveness

Reviewing ad copy relevance, clarity, calls-to-action, Quality Score implications, and the strategic implementation of all relevant ad extensions to improve visibility and CTR.

Bidding Strategy & Budget Efficiency

Assessing the effectiveness of current bidding strategies (manual or automated/smart bidding), evaluating budget allocation across campaigns, and identifying opportunities for better ROAS.

Conversion Tracking Accuracy

Validating that conversion tracking (via platform tags or analytics) is correctly implemented, measuring meaningful actions, and providing reliable data for optimization.

Landing Page Experience Review

Assessing the alignment between ad messaging and landing page content, evaluating user experience, mobile-friendliness, page speed, and conversion pathway clarity.

The Value of an Expert PPC Audit

PPC platforms and best practices evolve rapidly. What worked last year might be inefficient today. Campaigns can accumulate cruft, tracking can break, and settings can become outdated. An expert PPC audit provides a fresh, objective perspective, uncovering costly errors and identifying optimization opportunities that can significantly improve your return on ad spend. It's the essential first step towards truly effective PPC performance.

Pinpoint exactly where your advertising budget is being wasted.

Identify clear opportunities to increase leads and conversions.

Gain actionable recommendations based on data, not guesswork.

Ensure tracking accuracy for reliable performance measurement.

Receive a strategic roadmap for effective campaign optimization.

Why Choose Boas Digital Solutions for Your PPC Audit?

Custom Audit Scope

We tailor the audit focus based on your specific concerns, platforms used (Google Ads, Microsoft Ads, etc.), and business objectives.
10+ Years of Digital Advertising Experience

Our extensive experience allows us to quickly spot common pitfalls, recognize optimization opportunities, and understand platform nuances.
Data-Driven & Analytical Approach

We rely on meticulous data analysis, not assumptions. Our audits dig into performance metrics to uncover the root causes of inefficiency.
Actionable Recommendations

Our audit reports provide clear, prioritized, and actionable steps you can take (or hire us to implement) to optimize your campaigns effectively.

Stop Guessing, Start Optimizing

Request Your Comprehensive PPC Audit Today

What Our Customers Are Saying

John Anderson

M45 Automotive

"The impact of Boas Digital Solutions on M45 Automotive since 2024 has been truly outstanding. Sean's expertise in SEO, Google Ads, and website management has driven a significant surge in organic traffic to our Subaru-specific repair shop. We've witnessed tangible improvements in search rankings, leading to a consistent flow of valuable leads. His proactive support is invaluable, and we wholeheartedly recommend his services to any business looking to elevate their online presence."

Kareem Popal

Owner, Village Pizzeria and Grill

"Boas Digital Solutions completely revamped our online presence for Village Pizzeria and Grill. Since he optimized our website and local SEO in early 2013, we've seen a noticeable increase in online orders and foot traffic. Our pizza delivery radius is now reaching more customers, and we're consistently appearing higher in local search results. It's made a real difference in our daily business!"

Tyler Boas

Founder, Boas Brand Beef Jerky

"As a new e-commerce business, Boas Brand Beef Jerky needed a strong online foundation, and Sean delivered. From designing a user-friendly website to implementing effective social media strategies and targeted online advertising in late 2024, he's been instrumental in getting our brand in front of the right customers. We've seen steady growth in online sales and a fantastic engagement rate with our content. If you need to build your brand online, Boas Digital Solutions is the way to go!"

Jeff Smith

Southpaw Bernese Mountain Dogs

"Since Sean built our first website in 2018, Southpaw Bernese Mountain Dogs has consistently secured top search engine rankings for Bernese Mountain Dog puppies. This remarkable visibility has empowered us to be more selective with prospective buyers and command a premium price for our champion-bloodline puppies. Sean's work has been instrumental in our success."